People Care About Their Communities

At Centro we believe in the power of the local audience

  • Reach: Local websites are the most visited destination sites in every market.
  • Affinity: Consumers have a personal relationship with their local media brands unlike any other media relationship. They seek critical information from these local sites for everyday personal, business and family decisions. Marketers are better served to associate with websites where consumers have unmatched loyalty.
  • Trust: Local publishers are the most trusted and respected sources of news and information. It’s news with a local flavor; it puts world news in the context of peoples’ everyday lives.
  • Targeting: Local websites produce the best in-depth, vertically targeted audiences on the web. Whether it’s Business/Finance, Entertainment, Sports, News, Family, Automotive, Real Estate or Travel, local websites deliver this audience en masse.